Week 07 E.O.C. Jim Black Building Your Business Using Audio, Web, and Video Conferencingl

“Today’s small and large businesses must take one leap ahead by employing cost-effective strategies that well save them time, money, and energy while reaching their potential and current customer base. Audio and Web solutions are the answer.” (p. 117). This really seems to play a rather big part as far as marketing appears to be in this day and age now. Yeah, you can present images and text online but there will surely come those times when using a little Audio could really help you make your sales or point your customers in the right direction. It could be a brief audio clip that plays a sound-bite of customer satisfaction of what was bought and the service they received or it could be a slight beep to let them know that they may have moused over something that really should be paid attention to. This would save them time of having to hunt it down (be it feedback of satisfaction or where to look), you money for having to create all of the promotions, and energy for both parties on account of bringing some ease to both. Combing Audio with the Web seems like a great idea to keep in mind as you go about conducting and doing your business. This is how I see this being important and why it is needed to be known for the way business and marketing seems to be held in today’s society.